Saturday, February 25, 2012

In Response to Nichole

How much affect do you think NASCAR has on its viewers? What other events do you think have some sort of subconscious affect on its consumers?

I agree with Nichole when she says NASCAR is great way for companies to promote their products and services. Having an advertisement on a race car has to be a marketers dream. It is the largest and most popular sport today. Thousands of people go to professional races, and that isn't including even more people who watch it on television. So companies with advertisements on race cars are definitely doing good for themselves.
Personally I cannot stand NASCAR, but I have family in Virginia, who are obsessed with cars. Watching NASCAR to them is like going to church for religious people. My cousin Matt, is obsessed with Dale Earnhardt Jr. I know a couple of years ago he drove a car for AMP energy drink. Matt never used to drink AMP, but as soon as he saw Earnhardt Jr driving for them he had to have one. So I definitely think NASCAR has an affect on its viewers.
I don't know if any other event has such an impact on its viewers as NASCAR.

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